A Word About Hair Coloring...

The way that permanent hair coloring works is that it breaks down the hair cuticle and deposits pigment directly into the hair shaft.   

Unlike semi-permanent hair color, permanent hair color can lighten your hair. It accomplishes this by bleaching hair and depositing color in a one-step process. 

Permanent hair color can cover gray hair more extensively. With a permanent hair color you can minimize long-term damage by being extra careful with your daily hair care regimen. 

We want to add value to your appearance by maintaining stability to your hair color. 

At Bev's Hair Chateau, we use only GOLDWELL hair color...